Aarong, Bangladesh's leading fashion and lifestyle retail chain, today announced the opening of its 33rd outlet in Savar, Dhaka, marking a significant expansion in one of the capital's fastest-growing neighbourhoods.
Extending across 11,000 square feet over two floors, the new outlet offers an elevated and immersive retail experience designed to serve the evolving needs of the Savar community, says a press release.
The Savar outlet brings together Aarong's popular sub-brands-Taaga, Taaga Man, and Aarong Earth-alongside an extensive range of handcrafted apparel, jewellery, home décor, accessories, and skincare.
"The opening of our Savar outlet has been long anticipated and reflects the remarkable growth and transformation of this area.
With this new space, we aim to be closer to our customers-making Aarong more accessible while deepening our connection with the community we serve. Savar represents a vibrant blend of tradition and modern life, and this outlet is designed to respond to that spirit.", said Tamara Hasan Abed, Managing Director, BRAC Enterprises.
As a social enterprise of BRAC, Aarong remains dedicated to celebrating Bangladesh's artisanal heritage and promoting sustainable craftsmanship, while empowering rural artisans and communities across the country.
