Jaya new face for Berger’s Luxury Silk Product
Eminent model and actress Jaya Ahsan has become the Ambassador for the Luxury Silk Product of Berger Paints Bangladesh for the next two years.
The announcement was made at an event attended by Jaya as well as higher officials from Berger. According to the announcement Jaya is going to be associated as Berger's Luxury Silk Product face, in various campaigns, engagement sessions, and other promotional activities until mid 2023.
Mohsin Habib Chowdhury, Senior General Manager, Sales and Marketing, Berger Paints Bangladesh, AKM Sadeque Nawaj, General Manager, Marketing, Berger Paints Bangladesh and Muneer Ahmed Khan, Managing Director and Creative Chief, Unitrend Limited were present during the signing ceremony.
Teaming with Berger, the eminent celebrity shall participate in various interesting campaigns and activities. Hence, the popular Berger Luxury Silk products will now gain an even better appeal to the customers.
Jaya Ahsan also seemed to be gleeful regarding the partnership. "Berger is undoubtedly one of the few brands in Bangladesh which do not require any introduction to customers. I am delighted to have the opportunity to represent one such acknowledged brand and hopeful that this will bring me newer fan engagement experiences to cherish lovingly," she said.
Mohsin Habib Chowdhury, Senior General Manager, Sales & Marketing of Berger Paints Bangladesh said, "It is our pleasure to have such a wonderful personality like Jaya Ahsan promoting the slogans of Berger Luxury Silk Products. Her acceptance and integrity are as alluring as her acting prowess, which Berger believes, must add a new flair to its brand value and market presence."