IPDC's launches ‘PRITI’ for Women
IPDC Finance Limited the first private financial institution of Bangladesh established in 1981, has brought an attractive package titled 'Priti'. The package is affluent with various services including economic prosperity, financial security, lifestyle, medical care aimed to improve the quality of life of the country's most victorious women. 'Priti' was launched on November 20 at the IPDC Head Office premises.
At PRITI's inauguration ceremony Dr Rubana Huq, BGMEA President; Geeteara Safiya Choudhury, former Chairperson of ADCOMM, Rokeya Afzal Rahman, Businesswoman and Former Adviser of Caretaker Government of Bangladesh, Zara Jabeen Mahbub, Country Director and CEO of KITC Limited, Sajida Rahman Danny, Founder Chairman of PFDA-Vocational Training Center Trust, Rizwan Dawood Shams, DMD and Head of Business Finance, and Kyser Hamid, DMD and Head of Retail of IPDC Finance, Elita Karim, Musician and Arts and Entertainment Editor of the Daily Star, Sabrina Shaheed, Principal of Sir John Wilson School, Dr. Farhana Zaman, Vice Principal of Sir John Wilson School, Samia Afrin and Sharmin Lucky, Model and Anchor; Ambreen Lakhani Miraly, Development Director of Jaago Foundation, Barrister Shukla Sarwat Siraj, Zareen Mahmud Hosein, Founder & Executive Director, HerStory Foundation; Masuma Rahman Nabila, Actress, and many others were present during the launch ceremony.
The women of our country need a little faith and inspiration to empower them. So IPDC has come up with a new platform called 'Priti' to help women get bold, visionary and independent. 'Priti' brings special benefits to women which integrate all the retail products of IPDC. 'Priti' includes health insurance coverage of up to 250,000 cash annually, assistance in the appointment of a reputed doctor, skilled doctors' advice through a 24-hour free helpline, exclusive health checkup at 50% discount, attractive discounts on more than 250 lifestyle outlets, special discounts at various hospitals, diagnostic centers and shopping malls, increased interest rate on retail deposits and attractive discounts on loans.
PRITI's customers can also enjoy IPDC deposit and loan service. For Deposit Service- Fixed Deposit (FDR), Deposit Pension Scheme (DPS), Millionaire Scheme, Double Money Scheme, Ultiflex Scheme and for Loan service- Home loan, BhaloBasha home loan, Auto loan, personal loan can be availed by 'Priti' customers.
Dr.Rubana Huq, BGMEA President stated, "Today, approximately 80 percent of garment workers are women. Female garment workers constitute a highly vulnerable group which is underserved, especially in the rural areas. It is essential to empower them for continuous economic growth of the country, since RMG plays a vital part in our economy, and 'Priti' is all about women empowerment."
The managing director and CEO of IPDC Finance, Mominul Islam said, "Inspired from Pritilata Waddedar, the embodiment of bravery; IPDC introduced a handcrafted product Priti specially designed to liberate women with its unconventional offers, a gateway to financial independence, health and lifestyle privileges. With this IPDC reciprocates to these courageous women who have been conquering every field with their passion, bravery and intelligence. The product promises privileged interest rate in terms of deposit, faster and easier processing with reduced rate in all kinds of loan facilities besides health and insurance benefits and; exclusive offers from more than 250 lifestyle brands."
Launched in collaboration with Telenor Health (TH), IPDC's Priti is working together with United Hospital, Ibrahim Cardiac, IbnSina, Woman's World, Vibes, Shamrita Hospital Limited, National Heart Foundation of Bangladesh, VLCC and Harmony SPA.