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Cash vouchers up to 100pc offered on Marcel fridge

Published : Sunday, 13 October, 2019 at 12:00 AM  Count : 28
Business Correspondent/mizan

Marcel has started 'Winter Fridge Festival' under the Digital Campaign Season-5 that has been conducting across the country to make its after-sales service more swift through building online customer database.
Under this fresh round of the campaign, maximum 100 percent cash vouchers, along with sure cash back benefit, are offered on the purchase and registration of any model of Marcel brand refrigerators or freezers.
Meanwhile, through digital registration process, details including customer name, phone number and model number of the purchased products are being stored on Marcel's server so that customers can avail quick after sales service from any Marcel service center even if the warranty card is lost.
The benefits of sure cash back or up to 100 percent cash vouchers are offered with the aim of encouraging customers in taking part in the digital registration campaign.
At the event, Head of Marcel Marketing Dr Md Shakhawat Hossen said that this year Marcel had set a target of selling 3.60 lakh refrigerators in the local market. About 3.70 lakh refrigerators have already been sold out in the first nine months of the year which is 67 percent up from the same period of previous year.

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