Uber launches Road Safety Campaign
An interview with Quazi Zulquarnain, Country Lead, Uber Bangladesh, tells about Road Safety Campaign.
Uder is launching a road safety campaign. What influenced you to start this initiative?
As Bangladesh continues on its trajectory of growth, the role of road safety acquires immense importance. A combination of policy initiatives and awareness building activities are needed to shine the light on the criticality of road safety. At Uber, we always place safety at the heart of our service. In order to reiterate our commitment to #SafetyAtHeart, we launched this road safety campaign, so that both the riders and driver-partners become more aware about the traffic rules and obey them carefully while being on-road.
What initiatives will you take during this road safety month?
Throughout this month we have taken several initiatives like initiating driver welfare program by doing free eye checkup for at least 1000 driver-partners and if needed they will be provided medicines and optics at a maximum discounted price.
What are your current safety features for riders and driver-partners?
Safety is a shared responsibility. At Uber we try bring innovative ways through technology to make our service as safe as possible. We have "Safety Toolkit" - a consolidated and comprehensive set of in-app features for both riders and driver-partners in Bangladesh. For riders the toolkit enables sharing trips up to 5 loved ones, access national emergency 999 service. Drivers' safety toolkit also enables them to use share trip and emergency button.
What products do you currently have and what is your future plan?
At Uber, with the advent of technology we provide a safe and secure service just by the tap of a button anytime, anywhere. In the expenditure of the just 2.5 years we expand our services to 3 cities - Dhaka, Chattogram&Sylhet - and currently, we have six services - UberX, XL, Uber Premier, Uber MOTO, Uber Hire and Uber Intercity.
Message for your users.
Most collisions are caused due to negligence and improper road etiquettes. Therefore, it is our endeavor to raise awareness about road safety and sensitive our riders and driver partners on road safety rules. The onus of road safety lies on everyone, and as responsible corporate citizens, Uber wants to express solidarity with the government's vision of making Bangladesh's roads safer.