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CES 2018: An overview

Published : Saturday, 13 January, 2018 at 12:00 AM Count : 490

CES® is the official, abbreviated name of Consumer Electronics Show. Since its inception in 1967 CES® has been the world's gathering place for all who thrive on the business of consumer technologies. Starting on January 9 this year the global hotspot closed down yesterday. Being an essentially high-level business event that has been touching all industries for years it is 'THE PLACE' where business gets done.
A platform for innovators of all sizes to build their brands, CES attracts in some way or the other every major technology company on the planet. They exhibit, speak, sponsor, attend or hold co-located events and business meetings.
Exhibitor Profile
 From tech powerhouses to innovative startups, companies of varying sizes hailing from a plethora of industries come to CES to introduce the latest innovation to the global market. Manufacturers, developers and suppliers gather at CES to not only showcase game-changing technology to the world, but to also build strong business relationships with new and existing industries.
Attendee Profile
Almost every global industry and business sector depends on or is engaged in technology in some way. They can all be found at CES. Industry leaders from the entire tech ecosystem attend the expo in order to discover and experience the latest trends and network with peers. With its sight on usually vast, CES, at the very least draws the global technology industry and leaders from other business sectors from 150 countries including the Fortune 500 executives, manufacturers, retailers, corporate buyers, content producers, entertainment executives, venture capitalists, engineers, government officials, installers, advertising and marketing executives, financial analysts and the media from every corner of the globe.
Within the city of Las Vegas in the state of Nevada in USA, this year the expo was divided across three areas, each of which encompassed several venues including convention centers and hotels. The areas were named Tech East, Tech West and Tech South.
Tech East: Las Vegas Convention and World Trade Center (LVCC), Westgate Las Vegas (Westgate) and Renaissance Las Vegas (Renaissance).  Innovations in audio, drones, gaming, augmented and virtual reality, vehicle technology, video, wireless devices, wireless services, digital imaging/photography or anything "i" came to market. It was also home international exhibitors.
Tech West: Sands Expo (Sands), The Venetian, The Palazzo, Wynn Las Vegas and Encore at Wynn (Wynn/Encore)  Featured the innovative power behind the industry's emerging technology, including revolutions in fitness and health, the Internet of Things.
Tech South: ARIA, Cosmopolitan and Vdara Was the CES epicenter for the advertising, content,  marketing and entertainment communities.  
Product Categories  
The areas of this year's expo had been divided based on product categories. The categories included 3D printing, digital imaging/photography robotics, accessories, drones, sensors, augmented & virtual reality, electronic gaming, smart home, audio, fitness and sports, startups, communications infrastructure, health and biotech, vehicle technology, computer hardware/software/services, internet services, video, content creation & distribution, lifestyle, wearables, digital/online media, personal privacy and cyber security and lastly wireless devices and services.
    —Compiled at Tech Desk

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